CLEAR SIGNS OF A DYING BUSINESS
Is your business not
bringing in the volume of business it was six months ago?
Even though you are managing your business the same way, has business suddenly dropped? Is the old 'it's just that time of year' excuse wearing thin? If so, then your business may be dying right in front of you. Recognizing the signs early will help you salvage your small business and get you back on track.
Even though you are managing your business the same way, has business suddenly dropped? Is the old 'it's just that time of year' excuse wearing thin? If so, then your business may be dying right in front of you. Recognizing the signs early will help you salvage your small business and get you back on track.
1. Orders Are Down
If there has been less
demand for your goods and services for more than a month and it is not during a
regularly slow time, then you may have lost customers. You will need to rethink
your marketing strategy in order to retain your old customers and to also attract
new ones.
2. Customer Inquiries Are Down
If clients are not
contacting you as much about new projects, or if customers are not contacting
you asking for additional information, then you may be in trouble. If your
business is lacking people’s interest, then you should find out why. Send out a
questionnaire or poll to your existing customers and clients. Ask them about
previous services, and what they want to see in the future. Then implement it.
3. Trying To Sell Products That Are No Longer
Popular
Unfortunately, you
must follow customer demand continuously in order to stay in business. You will
need to constantly research new ideas, products and rising trends. For
instance, there is no point being in a typewriters servicing business when
people now use computers everywhere. It is best to drop companies and products that
are no longer profitable and find new ones that will be.
4. Decreasing Income Each Month
If you see a
significant drop in income each month, then your business may be in trouble.
This may be for several reasons. Either you are not attracting enough customers any more or you are spending too much money on your business overhead. In order
to save money, make improvements that are absolutely necessary. Find and invest
in cheap and effective advertising.
5. Spending More Money than The Business is
Earning Monthly
If you are spending
more money than what you are earning each month, then your business will be
upside down by the end of the year. Cut back on your spending and begin
re-investing profits back into your business. Do these for 3-6 months till your
business attain stability.
6. Wasting Time
The key to any
successful small and starting business is spending time in the areas that will
be the most profitable. You should be tracking where your business is coming
from so that you can spend most of your time marketing there. While it is good
to try new areas, make sure you have a steady stream of customers before
venturing into new territory.
7. Dreaming, Instead Of Acting
Dreaming about the
success of your small business will not make it successful. You must know
everything that is going on and making changes when necessary. Dreaming will not
sustain your business, but your action at making everything work will keep your
small business from dying.
Do you have more signs you want to share? Leave it as a comment for others to learn.
Also read: How to Revive Any Dying Business, Levelling Up, Risks and Rewards of Entrepreneurship, Keep Believing in Yourself, Planning Ahead and Creativity is worth millions
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